Fluoride Action Network

Put Some Adrenaline Into Fighting Fluoridation

FAN Bulletin | July 9, 2015

The Fluoride Action Network (FAN) launched a nationwide billboard and poster campaign warning parents that fluoride, served to over 270 million Americans in their tap water, and often mixed with infant formula, is classified as a chemical “with substantial evidence of developmental neurotoxicity” by the EPA.

The billboards ask, “Do you really want your child to drink a neurotoxic chemical?” and urge citizens to “stop artificial water fluoridation,” and to get more information from FAN’s science-based website FluorideAction.net. The first billboards–designed by artist Donna Mayne from Ontario, Canada–were put up in Fircrest and Tacoma, Washington on June 29th.


Even though fluoride has been labeled a developmental neurotoxin, U.S. regulatory agencies and other promoters refuse to allow this potential harm to interfere with their blind promotion of fluoridation policy.

Developmental neurotoxins are capable of causing widespread brain disorders such as autism, attention deficit hyperactivity disorder, learning disabilities, and other cognitive impairments.  The harm is often untreatable and permanent.

When fluoride was labeled an endocrine disruptor in the 2006 landmark report on the toxicology of fluoride, published by the National Research Council of the National Academies, the reaction of all U.S. regulatory agencies involved in this issue was the same: zero response.

Their reaction didn’t alter in 2015 when two important studies linked fluoride exposure to ADHD (attention deficit hyperactivity disorder) and to underactive thyroid disorder.

The lack of reaction to the 43 published studies reporting an association of exposure to fluoride and reduced IQ in children has been deeply worrying.

One of the authors of The Lancet article, Dr. Philippe Grandjean of the Harvard School of Public Health noted:

“Fluoride seems to fit in with lead, mercury, and other poisons that cause chemical brain drain,” Grandjean says. “The effect of each toxicant may seem small, but the combined damage on a population scale can be serious, especially because the brain power of the next generation is crucial to all of us.”

John Mishko, a Fircrest chiropractor who helped to raise the money to rent the first six billboards going up in the Tacoma, WA area is heartened that local dentists who have done their homework are speaking out against fluoridation. Mishko says:

Together we have done everything we can think of to get our local and state officials to end this well-intentioned but outdated practice. But, as long as the majority of the public is unaware of the dangers involved – especially the threat to our children’s brains – we can make little progress. The media is not helping us to get the message to them – so we have been forced to use this method.”

  • If you want to help end fluoridation in North West Washington click here.

How You Can Participate

Having billboards and posters erected in your community with this message will certainly add adrenaline and momentum to both your campaign and the entire worldwide movement to end fluoridation. You should expect it to generate media coverage, gain the attention of local officials, help recruit supporters, and shock your neighbors into researching the issue for themselves.

FAN has made arrangements with a major nationwide outdoor advertising company to help groups put up these billboards at a significantly discounted rate, and customized to display your group’s webpage or Facebook address.

–If your group would like to run this billboard, please contact FAN’s Campaign Manager (stuart@fluoridealert.org).

–To order a poster version of this billboard (without the Facebook address), contact FAN’s Managing Director (ellen@fluoridealert.org).

REMINDER: International Fluoride Free Teleconference

The next International Fluoride Free Teleconference will be held this Saturday, July 11th at 5PM (Eastern time).  The call is entitled, “Water Workers Unit: Meet the People Who Treat Your Water,” and will feature a discussion by water treatment experts on how fluoride additives are introduced to the water supply, the reasons they now oppose the practice, and how you can educate your local water plant employees about fluoridation.



Stuart Cooper
Campaign Manager,
Fluoride Action Network

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